Do roadmaps need to tell a story?
Episode 9 is our next episode. In this instalment, I interview Bruce McCarthy. Bruce is Founder of Product Culture, helps companies like Grab, Vistaprint, Camunda, Genomics England, and Kaleyra achieve their product visions through advising, workshops, forums, and coaching. He is President Emeritus of the Boston Product Management Association and a head judge at the annual Harvard Business School New Venture Competition. Bruce co-wrote Product Roadmapping Relaunched: How to Set Direction While Embracing Uncertainty.
“The most important thing for a roadmap is that it’s got to tell a story”
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Here is an audio-only version if that’s your preferred medium - and you can access it through your favourite podcasting platform if you prefer (Apple, Spotify, Google, Amazon).
Our next guest is a big one! We have James Mayes he’s one of the founders of Mind the Product and an Evangelist for Product-led Organisations at Pendo. So watch out for Episode 10!
