Selling With UX | Gordon Cindric @ Product World EU

In this bonus episode of Talking Roadmaps, Phil Hornby speaks with Gordon Cindric about why white-label products fail in sales—not due to features, but unclear experiences. Gordon shares a real client case, unpacking how feature flags, modular design, and tailored demo flows can better align with buyer decision-making and improve conversion outcomes.

This is a preview of what Gordon will share on stage at Product World EU. Come and join us in Opatija, Croatia, on the 5th and 6th of May!

Here is an audio-only version if that’s your preferred medium - and you can access it through your favourite podcasting platform if you prefer (Apple, Spotify, Amazon).

Selling With UX | Gordon Cindrić
Gordon Cindrić and Phil Hornby

Look out for the next Product World EU Teaser with Karlo Šegota tomorrow!

Phil Hornby

Co-host of Talking Roadmaps

Passionate product professional. Helping entrepreneurial product teams to be successful. Coach. Trainer. Facilitator.

https://www.linkedin.com/in/philhornby/
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Product Strategy Panel | Karlo Segota @ Product World EU

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The Service Maturity Framework | Stefan Miteski @ Product World EU